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By: Pat Turner Kavanaugh
Snow Chronicles Correspondent
PRINCETON, MASS. - “An eight-hour vacation” is what
Tom Meyers, marketing director at Wachusett Mountain, calls a visit
to this resort.
Meyers knows his “core market” is the seven million
people within an hour’s drive of the place, basically Springfield,
Worcester and Boston, Mass., Providence, R.I. and Hartford, Ct.
Ninety-five
percent of the business at Wachusett is day-trips, although there
are lodges and hotels pleasant for a weekend’s jaunt.
But Wachusett has more than proximity going for it. Meyers pointed
out, “with 1,000-foot vertical, it’s a real mountain.”
Furthermore, two high-speed quads, the only ones in Massachusetts,
“give a lot of vertical in a day,” he said.
And the day stretches to 10 p.m. “Night skiing is half of
our overall business,” Meyers noted.
Hang around the base lodge at night and watch the school buses
disgorge hundreds of eager skiers and riders. According to Meyers,
“we do 10,000 school kids a week, every single day of the
week.” That’s more than all the Vermont areas combined
do in a season.
You needn’t worry, though, that these enthusiastic youngsters
will spoil your experience.
For instance, this year Wachusett added 1200 sets of new Head rental
skis to their supply. To make things quicker, the resort is one
of very few in the country to use the state-of-the-art “BYS”
System, which “makes adjustment of the binding much easier
and more efficient,” Meyers said.
Wachusett also has the largest snow school in Massachusetts, with
over 200 instructors.
In addition, the base lodge is huge - 38,000 square feet - which
makes it “the largest single standing base lodge in New England.”
There are lots of nooks and crannies, creating quieter space. It’s
a very impressive building.
“We’re an easy day trip for people who haven’t
planned a week in advance,” Meyers said, “a spontaneous
alternative when there’s snow and blue skies.”
That could be a “mental health day” during the week,
a late afternoon when you’ve finished at the office early
or that weekend “eight-hour vacation,” Meyers boasts
of.
“The Crowleys,” the family which owns Wachusett, “have
really focused on the look and the feel of a real mountain resort,
the lifts, the grooming, the snow making.”
This year Wachusett improved snowmaking efficiency with a new pipe
line installed on all three summits, Conifer Connection, Smith Walton
and 10th Mountain.
They also added 40 new state-of-the-art snowgun to Conifer Connection
and Look Mom trails, bringing the resort’s total to over 200
guns. All of these guns are eight time more efficient than conventional
water guns, saving power and water.
In addition, the company purchased two new snow cats, capable of
a variety of tasks, from building and maintain terrain features
to pushing tons of machine-made snow, to climbing and descending
the steeps of Smith Walton.
Wachusett has 100 percent snow making.
Also new this year is a 35-foot walking bridge over the snowmaking
pond to provide easier access for pedestrian traffic around the
base area, and the Waffle Haus, an outdoor food service specializing
in Belgian Waffles. (There’s a Starbuck’s inside the
base lodge, as well as a restaurant, a cafeteria, lounge and snack
bar.)
Added this year is a new half-pipe, which allowed earlier opening
with less snowmaking required. This supplements an Alpine Park and
another halfpipe.
Wachusett Mountain Development Team concentrates on helping kids
6 to 15 years old, who ski or ride at an intermediate or advanced
level, learn skills and techniques used by the world’s best
skiers and riders.
There is also a Wachusett Freestyle Team through which youngsters
9 to 16 learn to ski bumps and catch big air.
In December the mountain staged the East Coast Invitational Rail
Jam, the second annual professional snowboard competition featuring
top riders and throughout the U.S. and Canada.
In February, Friday the 24th, skiers and riders can participate
in the second annual “24 Hours of Wachusett.” Meyers
said last year the event attracted more than 1,000 people overnight,
vying for cash giveaways which totaled $5,000.
Last year, participants paid $10 extra for a ticket from 10 p.m.
Friday to opening time Saturday. Because that falls during a holiday
week, the regular rate for Feb. 24 is $48. But you'd earn bragging
rights for burning your thighs for 24 hours.
A special feature of the Wachusett base lodge is five “mountain
suites,” private facilities you can rent for the day or the
evening, which accommodate 15 people. “It’s your living
room on the slopes,” Meyers said, with big soft chairs, a
dining table, a deck overlooking the slopes and a private bath.
Wachusett can cater in the food you want.
“You own it for the eight hours,” Meyers said, perfect
for families or company groups or a bunch of snow-enthusiast friends.
He compared the mountain suites to “luxury boxes in a stadium.”
In
someone in the crowd wants to try snowtubing or dogsledding, Meyers
said both are offered periodically.
Wachusett Mountain is located in a state reserve. Meyers said hiking
trails there are suitable for cross-country skiing or snowshoeing,
but you’d need your own equipment and possibly encounter untracked
snow.
For the racers in the bunch, Wachusett has one of the most popular
NASTAR courses in the country. There are also various leagues for
the committed.
Lift tickets are reasonable. Weekdays, Monday to Friday, and all
seven nights, adults, 13 to 64, pay $36 for the hours 9 a.m. to
4 p.m., or 4 to 10 p.m., while those 6 to 12 or 65+, pay $27.
For shorter periods, weekdays, 9 a.m. to 12:30 p.m., 12:30 to 4
p.m., or any evening, 6 to 10 p.m., the cost is $31 for adults and
$22 for juniors or seniors.
Weekends an holidays, 8 a.m. to 4 p.m. is $48 for adults, or $32
for juniors or seniors, while the 8 a.m. to 12:30 p.m. or 12:30
to 4 p.m. is $43 for adults, $27 for juniors and seniors.
If you’re new to the sport or your kids are, consider tickets
for the Lower Mountain, usable on the Monadnock chair and the surface
lifts or a surface lift only ticket.
Wachusett makes two warnings: surface lifts, including Easy Rider
and Ollie’s Carpet, may close during peak periods to handle
classes; and, if things get really crazy, they stop selling tickets
of any kind.
On the other hand, if during the first hour after you purchased
your ticket you’re unhappy, you can receive a voucher for
a future visit.
It’s probably not worthwhile at this point in the season,
but Wachusett this year added a Gold Century Card for $499, $100
less than last year, which entitles you to ski or ride any time;
and a Bronze Century Card, good all nights and midweek days, starting
at $199.
If
you have a Wachusett Century Pass, you can get discounts on skiing
and lodging at Stratton, Vermont ; and at Sugarbush Resort, Vermont,
free skiing and riding to Wachusett Card holders, 12 and younger,
when an adult buys a full price ticket; plus savings for young adults,
13 to 18, and adults.
There are also deals at Crested Butte, Colorado; and the 14 other
Mountains of Distinction ski areas in Massachusetts, Maine, Vermont,
New York, Michigan, Virginia, Quebec and Pennsylvania. Similarly
those holding season passes at any of the Mountains of Distinction
get courtesies at Wachusett.
There are also Passports to Savings: for $30, save $8 on every
full mountain lift ticket, $8 on rental equipment, $8 on any lesson
and get a NASTAR run free; for $50, the Passport Plus gives you
those same savings, plus a free lift ticket every fifth visit.
All of this, of course, is set out on the Wachusett Mountain website,
www.wachusett.com.
You can reserve many of the things you’ll want for your snow
fun on line, including seasonal and daily parking passes, guaranteeing
you a spot in the Upper Lot, days only. The lower parking lot is
free and served by shuttle buses
Lessons are a big feature at Wachusett, with one- and two-day “learn-to-turn”
packages for first timers, “return to learn packages”
if you’ve skied or boarded before, available to levels 2 through
6; and “Polar Kids,” ages 4 to 13, who want to improve
their skiing or snowboarding with youngsters of similar age and
ability.
The littlest ones, non-skiers 3 months to 4 years, can enjoy the
Polar Cubs Nursery at the mountain. (Reservations recommended.)
Also available on the Internet, through www.wachusettvillageinn.com,
is information and reservations for the Wachusett Village Inn and
Convention Center, served by a mountain shuttle. Here you’ll
find 74 rooms, restaurant and cafe, lounge, and a health club with
indoor pool, Jacuzzi, sauna and exercise equipment.
Meyers concluded, "Wachusett has the heart and soull of big
ski areas. We just come in a smaller package."
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